
Escape the Vape
Videos
References
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Description of Imagery
Title: Escape the Vape
A youth appears on screen. Thought bubbles with vapes inside surround the youth, who is then surrounded by clouds of smoke. The smoke is displaced by nicotine replacement therapy (NRT).
Multiple images of the youth vaping appear, and the youth expresses struggle and frustration. A circular nicotine meter shows nicotine levels up and down. Ns representing nicotine move slowly into the youth’s body. Cigarettes, e-cigarettes, and chewing tobacco appear with warning signs.
Ns representing nicotine move slowly into the youth’s body. A provider appears with a nicotine patch, gum, and lozenge. The youth’s face expresses various feelings: restlessness, depression, nausea, anxiety, concentration trouble, normal. A second youth holds a phone with text messages.
Three other young people stand as a calendar flips through the months. A sign for the road to ditch vape appears with the sun on the horizon. The sun becomes a waste basket in which the three young people discard vapes.